Any business whether online or offline, depends somehow on lead generation. What does a lead generation mean? If we talk in brief, lead generation is a process of converting your potential customers into real customers/buyers. In offline scenario, potentials customers are known via offline advertising, workshops etc. Once you get a list of such potential customers, you discuss with them individually or in groups and explain about your product/plan etc. If the person gets convinced, you end up converting that person into a buyer/customer. Easy enough? Alright, now let’s talk a bit about the lead generation process for real estate. The process is similar to what I explained above. Here, I’ll explain how you can generate leads via your website or email list. Once a potential buyer visits your website, a Chatbot on your website starts interacting with/him/her. If the person is convinced with the information provided via the Chatbot, he/she continues the conversation getting more desi
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